State of Facebook for Business by Hubspot

May 21, 2010

Facebook_for_Business_Executive_Report_by_Hubspot Hubspot consistently provides some of the best content there is on in-bound marketing, social media, and lead generation.  This report helps Facebook novices – or those who have not yet taken the plunge – understand how and why to make this platform part of the communications mix. “By utilizing Facebook within your marketing toolbox,... Read More...

Social Media Campaigns – by 60 Second Marketer

February 9, 2010

Set Up And Run Social Media 2009 – PDF How to Set Up, Run and Manage a Social Media Campaign Social Media overview Case studies How NOT to run a Social Media campaign The big idea in Social Media 60 Second Marketer Social Media Management Principle 10 things to measure in Social Media Social Media measurement tools 10-step action plan to get started on your next Social Media campaign Social... Read More...

Top B2B Inbound Marketing Tactics – by Marketing Sherpa

February 4, 2010

Top B2B Inbound Marketing Tactics by MarketingSherpa – PDF  Read More →

Leveraging Social Media to Increase Web Site Traffic – by Deepak Dutta

August 18, 2009

Seven guidelines to increase traffic to your site using social media sites and platforms.  Read More →

How To Be Smarter Than Your PR Firm, by HubSpot

July 17, 2009

News Releases Best Practices – HubSpot Excellent advice from HubSpot on how the “New Rules” and Social Media are changing the press release model.   Must read for PR directors, self promoters, marketing.  Read More →

Forget the Brand… Focus on the Customer by David Meerman Scott

June 12, 2009

Forget the Brand… Focus on the Customer (pdf)  Read More →

Brand as a Sales Accelerator – by The Delve Group

June 12, 2009

Brand as a Sales Accelerator – by The Delve Group (pdf)  Read More →