Category Archives: Sales & Marketing Resources

Sales Leaders Blog

3FORWARD Announces SALES REVENUE ASSURANCE™

Posted December 20th by Matt Smith

Sales Planning Success Kit For B2B Companies Excel-based Workbook and Sales Planning Services for CEOs and Sales Leaders 3FORWARD, a provider of sales acceleration and demand generation services for CEOs and Chief Sales Officers, today announced a new suite of …

Not Just a Webinar – It’s the First Test of Your 2012 Sales Plan!

Posted September 8th by Matt Smith

How To Get The Most out of 3FORWARD’s 2012 Sales Planning Webinar with CSO Insights There is an old military adage that says, “Proper prior planning prevents piss-poor performance!” Our upcoming webinar with CSO Insights managing partner Jim Dickie, Revenue …

Revenue 2012: Making it Happen vs. Hoping it Happens

Posted September 1st by Matt Smith

Have you seen your 2012 sales quota yet? In CSO Insights‘ annual Sales Performance study, 95% of companies planned to increase quotas for 2011–the largest increase in seven years!  There is no reason to assume this will change in 2012. …

Read to Lead: Favorite B2B Sales and Marketing Blogs for #FF

Posted August 26th by Matt Smith

A quick list on some excellent blogs we love to follow (in no particular order). Check them out, plug them into your favorite reader and prepare to learn something! Thought Leaders, Analysts and Authors B2B Lead Roundtable Blog The Forrester …

Read to Lead – 1776 Provides Leadership Lessons for CEO’s and Chief Sales Officers

Posted July 4th by Matt Smith

Are you a CEO looking to sharpen your leadership skills?   A sales leader wanting to improve your ability for managing under difficult times with limited resources?   A CMO needing examples for defeating a bigger, stronger competitor?   Instead of the business …

The Power of the Pen

Posted June 23rd by Dan Hudson

I received a thank you note over the weekend from a friend to whom I had given a very small gift.  The cost of the gift was quite low but the recipient took a few minutes from his hectic life …

CMO’s, Are You Following the Content Rules?

Posted June 22nd by Matt Smith

On a recent cross country flight I had the good fortune to bring along my copy of Content Rules, co-authored by Ann Handley and C.C. Chapman and part of the New Rules of Social Media series.   My marketing IQ jumped …

Read To Lead – Recommended Sales and Marketing Books and Resources

Posted April 18th by Matt Smith

We talk often on this blog about the tremendous changes occurring in the world of B2B sales and marketing.   We also stress the importance of continuous self-education for leaders of these disciplines as each of you face your own sales …

What Makes You The Expert?

Posted January 4th by Matt Smith

Besides managing the sales teams and delivering “the number”, companies also expect their Sales Leaders to be industry experts. Most are just that, often knowing as well or better than anyone else in the organization where things are headed and …