Good Today is Better Than Perfect Tomorrow

Posted April 17th by Dan Hudson

A few years ago 3FORWARD was helping a startup-outsourcing client launch a new business line. Our role was to assist them in hiring the core of their sales organization and to help them develop a lead creation process to feed …

Outsource Your Sales Team and Generate More Revenue… Really?!

Posted April 12th by Dan Hudson

Mention the word outsourcing and most people will think of customer support centers in faraway countries with hard to understand, unhelpful agents. Mention it in conjunction with the selling function and most senior executive’s first reaction is “there is no …

B2B Sales Performance Review – Month Three

Posted April 9th by Dan Hudson

Yes, There is Still Time to Salvage Your 2012 Sales Year How was your sales team’s performance in Q1, and what does your pipeline look like over the next two quarters? If you made your Q1 sales target and have …

I’m Mad As Hell!

Posted April 4th by Dan Hudson

For those of you that lived or grew up in the southwestern United States you may recall Eddie Chiles. Eddie was in the oilfield services business in Texas and one time owner of the Texas Rangers Baseball team. He founded …

The Sales Revenue Half Marathon

Posted April 2nd by Dan Hudson

Know Where to Start Measuring Your Sales Cycle When we ask CEO’s and CSO’s how long their average sales cycle is they often describe it in terms of the time between the initial discussions with a prospect and when a …

The “Mañana Effect” Can Destroy Your Business

Posted March 28th by Dan Hudson

Is Sales Procrastination Creeping Into Your Company? Think of all the times someone has told you they will do something “Mañana”?  Most people believe that this means that the work, task, or obligation will be done tomorrow. The literal translation …

Is Your Customer Base Filled With Thoroughbreds or Nags?

Posted March 26th by Dan Hudson

There is a sales axiom that states that it’s easier to keep an old customer, than to find a new one, and this is especially true in today’s highly competitive marketplace. So why do so many companies focus the bulk …

Converting More Leads to Sales – The Real Pony in the Barn!

Posted March 22nd by Dan Hudson

Converting more leads to sales and getting a greater share of a prospect’s wallet is a common goal shared by both sales and marketing departments. More often than not these teams are measured with separate sets of metrics and they …

Do You Want More Sales? Focus Your Reps on Closing Not Prospecting!

Posted March 20th by Dan Hudson

How do best in class companies achieve and maintain peak performance? The answer is they focus their sales team on closing qualified opportunities not prospecting! Sales leaders running high performance teams understand that long-term sales effectiveness is the right application …

Managing The Hidden Sales Cycle

Posted March 15th by Dan Hudson

When it comes to product and services selection, buyers today are much better informed than they were 10 years ago. Social networks, peer groups, company websites and industry analysts all arm prospects with more than enough data to help them …